Founded in 2002, GameTrailers was a breakthrough for the gaming medium, with its take on videos about games. Before them, gaming websites relied on traditional text formats, but with the eventual rise of Youtube and its number of video publishers, GameTrailers was soon to meet its demise.
Posted on the site’s Facebook page 10 hours ago at the time of writing, the team has announced that it is closing. In its post, they said;
After 13 years, GameTrailers is closing down today.
When GameTrailers was founded in 2002, internet video was a revolutionary concept. YouTube wouldn’t be founded for another three years; consumer live streaming was nine years away. Back then, online game journalism was still dominated by text articles and static imagery. The most prestigious coverage still happened in print. If you wanted to watch a show about video games, you had to watch it on a special TV station that had 10 shows.
GameTrailers helped change all that. Today, game journalism is dominated by video: trailers, live gameplay, Let’s Plays, and news shows. Now there are millions of hours of content available at any time on your PC, your game console, your TV, and your phone.
We’re proud we helped bring this world into being. That is the legacy of GameTrailers. We’re grateful to all of our fans who helped make us successful. Thank you for your continued support over the years. It has been an adventure.
It was only this time last year or so, on February 3rd when it was announced that Joystiq would close down due to a decline in readership. Owned by AOL, it was part of the company’s effort to downsize which saw the gaming news outlet pull the curtains.
Editor in chief Brandon Jones shared the news on Twitter last night as well. In my younger days, I would often check out their video reviews and even when the video player game me grief at times, I still gave it the benefit of the doubt. The last review I watched of theirs was for Forza Motorsport 6 last Autumn/Fall.
Today is the last day of GameTrailers. I wish it wasn’t so. I love all of our fans like family. Thank you for letting me do this job.
— Brandon Jones (@TrailerJones) February 9, 2016