In a move to compete against Best Buy and their highly coveted “Gamers Club Unlocked” program, which launched in 2008 and offers subscribers 20% off purchases of new video games, Amazon are now offering a similar perk which grants those subscribed to “Amazon Prime” 20% off pre-orders and newly released video games among other services.
According to source information, the deal is a permanent fixture and will be available to new subscribers un-like other retailers who offer similar offers on a limited-time basis. Although there has been no word as to which countries will be able to take advantage of the offer, the United Kingdom site for example, has not yet been updated with the offer. That said if it’s successful it’s likely Amazon will be looking to branch out to other regions in a bid to corner the competition.
Amazon have defined a newly released video game as a game that has only been available to the public for two weeks, giving people plenty of time to take advantage of the perk, it’s worth noting that the deal doesn’t apply to console bundles however but will not be limited from “Special Edition” versions of video games. Customers should also note that the 20% is automatically applied to list prices so you’ll never actually notice the discount being applied.
For those interested, Amazon Prime costs $100 per year and unlocks a host of benefits to Amazon customers, Amazon Prime video, Amazon Prime music, 1-day delivery on applicable purchases, unlimited photo storage, over 500,000 e-books to applicable devices, 30-minute early access to lightning deals and Amazon family which gives people 20% discount on nappies. Students can also enjoy the benefits of Amazon Prime for a reduced price, so long as you can prove you’re a student and gamers can always take advantage of their “launch day delivery” service. New members can also enjoy a 30-day free trial before their subscription takes effect meaning you can always weigh up the pros and cons before any money even leaves your account.